Saturday, 27 October 2012

THE IMPORTANCE OF COLOUR IN BUSINESS


       A colour is very important in a business. That’s why every company use colours as their symbol. My group choose a company of airline, which is AirAsia.  AirAsia used red and white colours. Red colour means confident and powerful. Not only that, red means bravery and dependable. This is because AirAsia willing take many risks when in flight and make people have no worried when fly. Red colour also a attractive and interesting colour. So, it can make people easier to remember AirAsia’s company. It also can make the company become famous around the world. Meanwhile, white colour means clean and calmness. That’s means AirAsia have a clean characters  and environment that make customer satisfied with the service. Apart from that, white colour mean peaceful. So, people will feel peace and cool as a cloud in sky. In a nutshell, red and white colours are importance and meaningful in AirAsia.

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